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2013 40 Under 40: Aaron Rosenfeld

Northeast Region

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2013 40 Under 40: Aaron Rosenfeld

Executive vice president

GFI Insurance Brokerage Inc.

Age: 39

Though he didn't dream of being an insurance broker as a young child, it now seems the insurance industry always was a natural fit for Aaron Rosenfeld.

In his 15 years at GFI Insurance Brokerage Inc., Mr. Rosenfeld has displayed a marked aptness to thrive in a variety of roles.

“I started as a service person, moved over to sales and am now in the position I am in,” he said.

As executive vice president of the firm, Mr. Rosenfeld fulfills a broad range of responsibilities, including overseeing GFI's employee benefits division and supervising the company's customer service, billing and claims departments.

Despite this broadening managerial purview, Mr. Rosenfeld still handles accounts and remains one of the firm's top producers, with $2.4 million in annual sales revenue.

Recently, much of Mr. Rosenfeld's time with clients has been spent helping them understand the nuances of the Patient Protection and Affordable Care Act. To keep himself abreast of the rapidly changing implementation of the law, Mr. Rosenfeld is a member of a health care reform advisory board where he meets with other top producers to discuss the law's effect on clients.

“We are going to have to transfer a lot of groups over to the exchanges,” he said.

Despite his expertise in employee benefits, Mr. Rosenfeld retains his ability to broker numerous product lines that include property/casualty, workers compensation, umbrella, other commercial and even personal lines.

Acting as the trusted adviser for clients with problems and negotiating the best rates for them makes the long hours and effort worthwhile to Mr. Rosenfeld, who likes “the satisfaction of helping people.”