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Sugar in jelly beans? How dare they!

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Sugar in jelly beans? How dare they!

Jelly beans contain sugar; read the label.

So says Fairfield, California-based Jelly Belly in response to a class action lawsuit filed earlier this year by a San Bernardino, California, woman and recently made public.

Jessica Gomez filed her suit against the jelly bean company in U.S. District Court in Los Angeles in February, claiming that the company attempted to mask how much sugar was in its Sport Beans Energizing Jelly Beans by labeling sugar as “evaporated cane juice” on the list of ingredients, Forbes magazine reported Monday.

Jelly Belly’s Sports Beans are advertised as an exercise supplement containing carbohydrates, electrolytes and vitamins. Ms. Gomez claims they also contain more sugar than she thought, according to the magazine.

“This is nonsense,” the company said in an April motion to dismiss, according to the magazine.

“No reasonable consumer could have been deceived by Sport Beans’ labeling — Gomez could not have seen ‘evaporated cane juice’ without also seeing the product’s sugar content on its Nutrition Facts panel,” the company said in its motion. “And she has pled no facts to suggest that athletes, who consume this product to sustain intense exercise, would want to avoid sugar rather than affirmatively seek it.”

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