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Soccer legend’s team calls foul over counterfeit marketplace

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David Beckham

British soccer star David Beckham’s clothing and accessories line is hoping to score millions from nearly 500 sellers of counterfeit clothing, watches, perfumes, sunglasses, video games, toys, soccer balls and other sports items peddled through massive online retail sites such as Amazon, eBay, Etsy, Temu and Walmart.

DB Ventures, which is in charge of Mr. Beckham’s business, filed two lawsuits in the United States on Wednesday against 492 sellers, mostly from Asia, claiming they acted “maliciously” to deceive buyers, according to the Spanish news site Marca.com.

DB Ventures, in conjunction with its rights management company Authentic Brands Group, is seeking $2 million from each of them. Last month, Mr. Beckham’s team won $300 million in a similar case against dozens of counterfeiters, according to the news outlet.