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Post Foods to indie rock band: This is not OK


Post Foods LLC is suing the indie rock band OK Go regarding a trademark dispute over the company’s single serving “OK Go!” cereal cups.

Filed this month in a Minnesota federal court, the complaint alleges that it was the band — known for its single “Get over it” — that first issued a cease-and-desist letter over Post’s “OK Go! Honey Bunches of Oats” single-serve cereal cups, claiming possibility for brand confusion.

Clearly not over it, Post alleges in its lawsuit that there's no likelihood of confusion based on the separate markets and seeks a declaration of non-infringement.