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Insurers lauded at IMCA's 2007 Showcase Awards


NEWPORT, R.I.--Nationwide Mutual Insurance Co., Allstate Insurance Co. and Fireman's Fund Insurance Co. were the big winners in the Insurance Marketing Communications Assn.'s 2007 Showcase Awards.

The awards were presented during the IMCA's annual meeting last month in Newport, R.I.

Columbus, Ohio-based Nationwide won 12 awards at the event, Northbrook, Ill.-based Allstate won seven and Novato, Calif.-based Fireman's Fund won five best of show honors.

Los Angeles-based Farmers Insurance Group received the annual SAMMY award given for the overall best in show as voted by IMCA members attending the annual gathering.

This was the 49th year for the IMCA's competition, which now features 42 categories covering areas such as advertising, sales promotion, multimedia campaigns, TV/radio, Internet, employee communications, annual reports, e-commerce, community service campaigns and public relations.

The 2007 competition drew a record number of entries with 431, eclipsing the previous high of 370 and a 16% increase from last year, according to the IMCA.