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Mark Cuban’s Rx startup links with PBM to serve employer plans

Posted On: Jan. 12, 2023 9:47 AM CST

Billionaire entrepreneur Mark Cuban's pharmaceuticals startup has tied up with pharmacy benefits manager RxPreferred Benefits, in a move to offer lower-priced drugs through employer-backed health insurance plans, Reuters reports. Under the partnership, RxPreferred Benefits' customers will have the option to use Mark Cuban Cost Plus Drugs as part of their health insurance plans.