Blockbuster insurance terminology hits big screen

“In a world where risk lurks around every corner, a hero will rise. Don’t miss pop culture’s Next superhero phenomenon when ‘The Underwriter’ arrives at a theater near you.” 

Not really, but a genius concept for those struggling to understand insurance: Next Insurance, a small business digital insurance company, is on a mission not-impossible to help business newbies better understand common insurance lingo by reimagining terminology as blockbuster films, complete with film posters and quirky characters.

As in: “Named Perils,” an action-packed flick that tells the tale of Agent Nichola Ext, “who knows what to look out for in a world full of risks but has no idea when they’re coming. See how our hero faces nearly insurmountable challenges when ‘Named Perils’ hits the big screen.”

The campaign also includes: “Prior Acts,” an action revenge thriller following Sheriff Ian Surance on his mission to make up for the mistakes of small businesses past; “Errors and Omissions,” an upcoming buddy comedy where a swift-handed martial arts duo must step in to save a local gym business; “Workers’ Comp,” a slapstick comedy about a bumbling worker who narrowly avoids mishap after mishap thanks to his friends and co-workers; and “Qualifying Event,” a romance flick where things start to heat up within competing bakeries - both in and out of the kitchen.