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Insurance campaign showcases second chances

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Second chance

Johnny Football knows what it’s like to not know where your next paycheck is coming from.

At least that’s what the former Cleveland Browns quarterback Johnny Manziel, who hasn’t played a game in the National Football League since 2015, is telling potential Direct Auto Insurance customers in an advertisement for the company’s “Get Direct and Get Going” promotion, the New York Post reported on Thursday.

Other comeback hopefuls starring in Direct Auto Insurance’s campaign include Rapper Fat Joe, of ’90s popularity, who is getting ready to release a new album later this year; and former figure skater Tonya Harding, who … well, you know.

“We know that life doesn’t always go according to plan, and if there’s one thing that we all deserve, it’s a second chance. Our new campaign is at the heart of that belief,” Kevin Fairchild, Direct Auto Insurance’s vice president of customer experience and brand innovation, said in a statement.

 

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