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Whole Foods to face class action over unwholesome crackers


Whole Foods Market’s 365 Organic Honey Graham Crackers are healthy? What a crock, says a proposed class action that the health food store is deceiving shoppers about the contents of the crackers.


A federal judge in Manhattan on Tuesday ruled that the plaintiff may have a point, and that that Whole Foods Market must face the suit over its box of crackers, which display a honey dipper in a bowl of honey.


As reported by Fox Business, the judge said the sole plaintiff — for now — plausibly alleged that the words “Honey” and “Graham” on the box misled reasonable consumers into thinking that the crackers contained more healthy whole grain flour than non-whole grain flour, and that honey rather than sugar was the main sweetener.


“It is not implausible that consumers would understand the words on the box to say what they mean,” the judge wrote in a 31-page decision.





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