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About Crain's Benefit Outlook

Crain's Benefits Outlook is a quarterly supplement to Business Insurance and Pensions & Investments. All of the publications are published by Crain Communications Inc. First published in 2008, Crain's Benefits Outlook provides in-depth coverage of employee benefits topics, including: healthcare, retirement and investments, voluntary benefits and international benefits. In addition to our regular departments, we provide special features in every issue highlighting trends in employee benefits, interviews with senior industry figures and the latest research in the benefits field. Our mission is to provide readers with news, analysis and data to help them do their jobs better.


What is now known as Crain Communications Inc. was started in Louisville, Ky., in 1916 by G.D. Crain Jr., who continued to conduct its affairs until his death in 1973. He started with a staff of three people and two publications - Class, which was subsequently renamed Industrial Marketing, and which is still published by the company as Business Marketing, and Hospital Management, a magazine for hospital administrators, which was sold during the 1950s. The tiny staff moved to Chicago later in 1916. In 1930, Mr. Crain launched Advertising Age, the international newspaper of marketing, and the company was incorporated as Advertising Publications Inc. Subsequently, as its publishing interests broadened beyond the advertising and marketing field, the corporate name was changed to its present title. Crain has grown substantially from its modest beginnings, and now numbers 30 publications and a variety of other services. Links to some of the other Crain publications' websites can be found at Crain's corporate home page,

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