Tech a boon for pet health insurers in pandemic
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It appears those handy mobile apps that give you details on your pet’s health are also fetching major wins in the pet insurance market.
The limited access to veterinarian services during the pandemic led to the creation of more pet health applications, which typically linked pet owners with pet insurers, who are the real winners, according to an article on TechCrunch.com.
According to the article, pet owners seeking information on pet care has “lit up the (venture capitalist) world as startups roll out these relatively simple apps which turn out to be big money-spinners when this insurance angle is attached.”
One booming insurer and pet app — Stockholm-based Lassie A.B. — claims it reduces not just vet costs but also prevents injuries from happening in the first place. Pet owners are then rewarded with lower insurance prices if they complete educational courses on good pet care.
