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OFF BEAT: Bieber takes reputational risk seriously

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OFF BEAT: Bieber takes reputational risk seriously

You’ve probably heard the old adage, “Don’t kiss and tell.”

Well if you’re one of Justin Bieber’s friends, divulging any of his secrets could cost you more than his friendship.

Seemingly in an attempt to mitigate his reputational risks, the celebrity pop star is requiring anyone who attends a party at his house to sign a “liability waiver and release” barring them from taking photos of his Los Angeles mansion, blogging about their amazing experience or tweeting about his décor, etc.

Anyone fortunate enough to make the 19-year-old pop star’s guest list also is forbidden from talking about his “physical health” or his “philosophical, spiritual or other views or characteristics,” according to the legal document, which was obtained by entertainment media company TMZ.

The penalty for divulging any aspects of Mr. Bieber’s private life is to be slapped with a suit seeking $5 million in damages, with an additional $5 million sought if the gossip involves use of Instagram, Twitter or Internet blogging.