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A study by U.S.-based research firm Ponemon Institute L.L.C. found that cyber attacks involving malicious insiders cost U.K.-based firms an average of £144,501 ($195,228) while distributed denial of service attacks cost £96,668 per incident in 2017, Computerweekly.com reported. The study found that business disruption and information loss accounted for 75% of the losses. Rick Hemsley, managing director at cyber security firm Accenture Security, said that the average ransomware attack could cripple a firm's operations for as long as five weeks.