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Axa employee benefits unit to target smaller businesses

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Axa S.A. will launch a U.S.-based employee benefits business later this year to serve small and midsize companies, the French insurer said.

Based in New York, the new business unit will offer a suite of insured benefit products including group life, dental, vision, short- and long-term disability, gap medical, hospital indemnity and critical illness coverage through two of the company's U.S. subsidiaries, Axa Equitable Life Insurance Co. and Mony Life Insurance Co. of America.

In a statement released Monday, Axa said the new benefits business will focus on small and midsize clients with 20 to 500 full-time employees, a segment the company feels has been underserved through the employee benefits marketplace's transformation following the enactment of health care reform in the U.S.

“Axa is entering the U.S. employee benefits market at a time of great opportunity to help business owners navigate new regulations and obtain affordable and flexible coverage for their employees,” Hervé Balzano, head of Axa's employee benefits business in the U.S., said in the company's statement. “While competitors struggle to adapt their legacy services and technology to the present, we have the advantage of building, from the ground up, a seamless platform that is unencumbered by the past and ready for the future.”

Axa said it is planning a midyear 2015 rollout for its U.S. employee benefits products.

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